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Profound vs Peec AI: what each one lets you evaluate before anybody picks up the phone

Read on 20 October 2026, one publishes a seven day trial and a custom quote, the other publishes three buyable tiers and the arithmetic behind the allowance.

Published by AI Knows Us · Updated 20 October 2026

Choose Peec AI if you want to size the purchase yourself before you speak to anybody, because its pricing page publishes the prompt count, the model count, the refresh cadence and the multiplication that turns those three into a number of saved AI answers a month. Choose Profound if your evaluation is going to be a procurement exercise anyway, because it publishes a free seven day trial and then one enterprise tier with the coverage, exports and compliance fields named against it. We read both companies' own pricing documents on 20 October 2026, both HTTP 200 to a desktop browser with scripts off and only the visible first response counted.

What our own readings say about these two names

On 16 October 2026 we put 630 buying questions to ChatGPT and Gemini across three markets, took 1,260 readings and saved the answer text. Counting one naming per reading, Profound appeared in the answer text of 219 readings and Peec AI in 198.

308 readings named at least one of them. 109 of those named both in the same answer, 110 named Profound alone and 89 named Peec alone. The split is almost even, on both engines: 52 joint appearances on ChatGPT and 57 on Gemini. These two are closer to interchangeable in an assistant's answer than almost any other pair in this category, which is exactly why the buying decision has to rest on something other than who gets mentioned.

A name in an answer is a separate event from a domain in that answer's source list, and this programme counts and reports the two apart.

The criterion, stated so you can check it

We sell a competing product and we have run no head to head test of either of these, so there is no score on this page. The criterion is what each company lets a buyer work out unaided: the fields on its own pricing page that fix the size of the thing being sold. That is narrow and it is checkable in ten minutes, and on this particular pair it is also the decision, because the two companies have made opposite choices about it.

The two documents, read 20 October 2026

FieldPeec AIProfound
Tiers published with a sign upThree, named Starter, Pro and Advanced, plus EnterpriseA free trial, plus Enterprise marked Custom
Prompt allowance50, 150 and 350 prompts across the three tiers50 unique prompts on the trial, custom on enterprise
Models per tier"Choose 3 models" on all three published tiers, up to 13 LLM models on enterpriseChatGPT, Gemini and Google AI Overviews on the trial; nine named engines on enterprise
CadenceDaily tracking frequency on the published tiers, daily or weekly on enterpriseDaily for seven days on the trial, daily on enterprise
Projects1, 2 and 5 across the tiers, unlimited on enterpriseShared projects on both tiers
UsersUnlimited users on every tierUnlimited seats on both tiers
History and exportsLooker Studio integration from the third tier, API access on enterpriseHistory and exports listed as none on the trial; all time history, CSV, JSON and an API on enterprise

No figure from either plan is reproduced here. This site records prices and points you at the vendor's own page for them, because a number copied onto a third party page stops being true the next time somebody changes a plan.

The field that makes Peec's page unusual

Peec's pricing page carries a coverage panel whose fields are available models, prompts, active models, frequency and then monthly AI answers, which it describes as "calculated by multiplying tracked prompts by active models and tracking frequency". That is the arithmetic every buyer in this category should be doing, printed by the vendor on its own page. Fifty prompts on three models re-run daily is a hundred and fifty answers a day, and that figure, not the prompt count, is what a bill is really about.

Profound's page answers the same question differently. Its feature table names prompts tracked, prompt frequency and answer engines tracked, and the enterprise column reads Custom for the first and Daily for the second, which means the size of the thing is set in the call rather than on the page. Both are legitimate ways to sell software. They produce completely different evaluations, and the one you can run depends on whether you are allowed to book a demo this quarter.

What each company publishes about its own scale

Peec states "Trusted by 3500+ brands and agencies" on its pricing page and lists a separate agency price route for teams tracking prompts across several brands. Profound publishes a named customer quote on its pricing page and an integration list on both tiers covering Akamai, AWS, Cloudflare, Fastly, Google Analytics, Google Cloud Platform, Netlify, Vercel and WordPress, which is a different kind of claim: it is about where the product plugs in rather than how many people use it.

Who each one suits

  • You need a number for a budget request next week. Peec publishes three tiers and the multiplication. You can write the memo without a meeting.
  • You already have a procurement process and a security review. Profound publishes SSO, SAML and SOC 2 against its enterprise tier and a dedicated specialist with a 24 hour SLA. Start there and let the trial run while the paperwork moves.
  • Your buyers use Claude or DeepSeek. Peec's three published tiers let you choose three models and its enterprise tier states up to thirteen. Profound's enterprise capability list enumerates nine named engines including Anthropic Claude and DeepSeek. Ask both which of those sit in the tier being quoted.
  • You want the raw answers, not the dashboard. Profound's enterprise column lists CSV and JSON exports, an API and all time history. Peec lists API access on enterprise. Make the export a written condition either way.
  • You are testing before committing. Profound's trial is free for seven days with fifty prompts run daily, which is 350 prompt runs you can inspect. That is a real evaluation, and what a free check is sized to tell you is worth reading before you treat a trial result as a baseline.

How to make the two quotes comparable

Convert both into saved answers a month before you compare anything. Ask each company for the prompt allowance, the number of engines the quoted tier includes by name, and the refresh cadence, then multiply the three. Ask whether a repeat of the same prompt on the same engine consumes a unit. Then ask for the answer text behind one week of readings, from both, in a format you can open. Two quotes that look an order of magnitude apart often resolve to the same answer count, and two that look identical sometimes do not.

Questions buyers ask when choosing between Profound and Peec AI

Which one can I start using today?

Both have an immediate route. Peec publishes three tiers with a sign up on each, and Profound publishes a free seven day trial carrying fifty unique prompts run daily on ChatGPT, Gemini and Google AI Overviews. The difference is what happens at the end of the first week.

How many AI answers a month am I actually buying?

Prompts multiplied by engines multiplied by refresh cadence. Peec prints that calculation on its own pricing page. For Profound's enterprise tier the inputs are custom, so the figure comes out of the quote. Insist on it in writing from any vendor in this category, ours included.

Do either of them let me keep the answer text?

Profound's feature table lists CSV and JSON exports and an API against enterprise and none against the trial. Peec lists API access against enterprise. Get the export format and the retention period named in the contract, because the saved answers are the part of this purchase you can still audit a year later.

Why are there no prices on this page?

We record them and do not restate them. Both companies publish their own figures on their own pages, which are always current, and a copy on our page would be a claim about another company that we had stopped checking.

Is one of them better known to the assistants?

Across our 1,260 readings on 16 October 2026 the two were close: Profound named in 219, Peec in 198, and both in the same answer 109 times. Being named often is a fact about publishing and repetition rather than about product quality, so treat it as a sign that both belong on a shortlist and not as a ranking.

The sum one of them prints and the other quotes

Peec's own pricing page carries the multiplication of prompts by models by frequency, so you can model a tier you have never bought. Profound's enterprise column reads Custom in the same place, so the figure is produced in the call. Both companies are selling the same underlying thing and only one of them has written the arithmetic on the wall where a buyer can read it. Ask the other for the same line in writing, in the same units, and the comparison becomes a short one. We publish that line for our own readings, with the denominator and the date attached, including the runs that did not flatter us.

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